03/04/2025 – Trade Fair

Intertextile Shanghai concludes amid strong demand

Fuelled by robust demand, the fair wrapped up successfully on 13 March in Shanghai. Over 370 exhibitors engaged with more than 25,000 visitors from 85 countries and regions, with total visitor numbers up by 8%, and the number of international visitors more than double that of the previous Spring Edition.

Messe-Frankfurt-HK-Ltd.jpg

Over 25,000 visitors attended the show – an overall 8% increase compared to the previous Spring Edition. © Messe Frankfurt (HK) Ltd

 
Messe-Frankfurt-HK-Ltd.jpg

Eco-consciousness has evolved from being just a nice-to-have to becoming an essential aspect in the home textiles market. © Messe Frankfurt (HK) Ltd

 

As consumer preferences continue to evolve, buyers increasingly sought home products that harmoniously blend style, comfort and sustainability. This trend was evident throughout Hall 5.2, highlighted by the extensive mix of exhibitors and the accompanying fringe programme focused on eco-innovation and smart sleep, reinforcing the fair as an important business platform for the advancing industry.

Eco-consciousness has evolved

Speaking on the final day, Ms Wilmet Shea, General Manager of Messe Frankfurt (HK) Ltd, said: “The visitor flow throughout the hall clearly demonstrated the strong demand and recovery within the Chinese home textile market, with many exhibitors reporting high-quality leads. Notably, there was a significant increase in overseas visitors, highlighting the event's growing international appeal. We observed various trends, but prominent themes were sustainability and smart bedding solutions, as more exhibitors are increasingly incorporating technology and eco-friendly practices into their materials and production processes. Overall, the comprehensive selection of products catered to the varied interests of buyers across the industry.” Eco-consciousness has evolved from being just a nice-to-have to becoming an essential aspect in the home textiles market. In the bedding sector, this has led to a growing emphasis on organic, reusable, and recyclable materials that are free from hazardous chemicals. Throughout the three-day fair, the fairground was abuzz with products that offered both comfort and environmental responsibility.

Solutions designed to elevate the modern home

From smart bedding, featuring temperature regulation and antibacterial technologies, to sustainable home textiles using biodegradable and organic materials, exhibitors showcased a diverse collection of solutions designed to elevate the modern home. Particularly notable was CoolisT Life Technology Co Ltd, which displayed bio-based biodegradable sponges, including Zero Foam and Hydrophilic Foam. Renowned buying brands, including Sainsbury’s, Americana International, Li & Fung, and many more, proactively pursued technological innovations, sustainable solutions, and high-end products to better meet the demands of consumers.

The fringe programme also played a key role in driving industry dialogue around eco-consciousness and innovation. The Green and Low Carbon Forum explored sustainable textiles for bedrooms and homes, while the Sleeping Aid Summit 2025 discussed the integration of smart home technologies into bedding. Another event in the spotlight was Timeless and Transformative Color: celebrating the Rich Diversity of Modern Living for 2026, held by the Pantone Color Institute. At this event, participants discovered the vibrant color palettes for home interiors that are expected to be popular trends in 2026.