The première show, PSI FIRST, held from 13 to 15 January in Düsseldorf, Germany in collaboration with the PSI, offers the industry 50 exclusive product launches in one go. This year, the PSI FIRST Club is entering the third round, although not without optimising itself in some areas. The visitors of 2016 will determine via the People's Choice Award which of the innovations has what it takes to be a winner.

NEW: PEOPLE'S CHOICE AWARD

Whilst until now a specialist jury has decided which product innovations have what it takes to be a winning product, from now on the industry visitors will make this decision. Because who can make a more informed decision as to which promotional product innovations will be successful in the marketplace than the visiting promotional product traders and manufacturers, agencies and service providers? Therefore in 2016, the People's Choice Award will celebrate its première run. It will take place in the trade hall; at the exhibitors' stands the visitors will find voting cards, which they can hand in at the appropriate collection points. The three products with the most votes will receive the sought-after award. The award ceremony will take place on 14 January to kick-off the PSI AFTER WORK in Hall 9 in the PSI Institute COMPETENCE AREA.

PSI FIRST participants 2016 - No. 1 to 10:

1. Lediberg GmbH Hall 11/D29 2. Nestler-matho GmbH & Co. KG Hall 12/D02 3. LM ACCESSOIRES WERBEMITTEL & EXCLUSIVANFERTIGUNGEN GmbH Hall 12/B02 4. HEPLA-Kunststofftechnik GmbH & Co. KG Hall 11/D01 5. Geiger-Notes AG Hall 11/D63 6. MAGNA sweets GmbH Hall 12/D48 7. badge4u Hall 9/A31 8. In-Crystal GmbH Hall 11/G45 9. ABER textil+design Hall 10/H74d 10. HEWA Tea & More Hall 9/L42a