Personalization and production on demand are two essential elements for the clothing and fashion industry of the future. On the one hand in the context of sustainability, on the other hand in the context of the increasing digitalization. The fact that classic retailing is struggling is present since a few years. Solutions are sought which avoid oversupply and price discounts and increasingly involve the customer in the developing processes – and thus the experience.

The customer as co-designer as a new business model

This is why new business models are emerging that increasingly involve customers at the design process. The focus are configurators that allow customers to act as co-designers and order clothing according to their desire, requirements and body measurements. Such customization of clothing means, however, that corresponding processes have to be digitized and many technological components have to be interlinked in an interdisciplinary manner.

For this reason, six companies from areas of visualization, CAD cutting system, automatic body measurement as well as cutting and process automation, have working together.

Customization can be so easy

At one workflow, visitors will have the opportunity to configure an article at the booth. A smartphone app determines the body measurements, which will be used in the selected article. After submitting the order in the web shop, the corresponding marker can be cut minutes later at the single layer cutter. After sewing all pieces together, your personalized garment is ready to go!

Gertsch Consulting & Mode Vision

With “pod – Pattern on Demand”, customers are enabled to act as co-designers and to modify their products themselves. In addition, manufacturers and suppliers benefit from a fully automatic transfer of individual made-to-measure orders from the web shop to a marker for the cutting room. In this way, individual orders can be processed efficiently and with a high degree of security. Process automation combines e-commerce, visualization, automated body measurement, CAD and production in a unique and integrated workflow!

Grafis Software

The construction based on body measurements with parametric pattern creation without increments is the core competence of Grafis and an indispensable element when it comes to the creation of individual made-to-measure patterns. In addition to the design program, the Grafis CAD license also includes a professional marker-making program as well as import and export interfaces.

Browzwear Solutions Pte Ltd

Browzwear’s pioneering 3D solutions for apparel design, merchandising and sales are the key to a successful digital product lifecycle. Through the power of accurate, true-to-life 3D, designers, pattern-makers, production and marketing can now collaborate effectively and shorten delivery schedules. With Browzwear’s open platform and partner ecosystem, brands and retailers world-wide are able to use automating workflows. So it is possible to reduce iterations, samples and selling garments even before they are produced

Bullmer

Bullmer is a specialist in and supplier of innovative cutting technology and for trendsetting manufacturing solutions that achieve the highest levels of efficiency and productivity. Bullmer has researched, developed and installed automated machinery for material handling and material flow as well as automatic cutting solutions for the textile and flat material processing industry worldwide for more than 80 years.

Fision

Fision deals with the acquisition and processing of body-related data and provides Software-as-a-Service solutions that are addressing the challenges of the apparel industry. Leveraging artificial intelligence and visual computing, Fision enables their corporate clients to reduce return rates, digitize supply chains and deliver a complete new, interactive and personalized 3D shopping experience to their customers.

Tronog d.o.o.

Tronog has been offering 3D-visualizations and configurators for a variety of products since 2012. The creative heads have been providing the automotive industry with high-standard models; always with attention to detail. In addition to hard part modelling, Tronog can visualize soft parts – such as sports accessories and clothing – for manufactured products and designs which are still in development.

“World of Digital Fashion” at the Texprocess

Halle 4.0, Stand F23?