Climate protection is a hot topic in the fashion and textile industry. In addition to the use of resources, the carbon footprint is a key consideration when it comes to sustainable purchasing. However, this often fails to take the color matching processes further upstream into account, even though they have a particular environmental impact due to an inaccurate, analogue sample processes. This is where digitization comes in. With natific cloud-based color management solutions, all of the matching and execution processes along the supply chain are automated. Suppliers trained and certified by natific develop forthcoming seasonal colors almost exclusively digitally. They are determined using a cakibrated monitor as well as measurement data and then applied in practice with the utmost precision. Digital Color Management saves a huge amount of water, power, chemicals and CO2 emissions, which can add up when the initial production batches are rejected, or when sending out samples. Additional benefits include reduced production lead times by up to six weeks, as well as lower production costs, making natific color management solutions even more sustainable.

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