Among the participants: Anne Marie Commandeur, Grietje Schepers and Harm Rensink of Stijlinstituut Amsterdam (NL), Caroline Till and Titia Dane of Studio FranklinTill (UK) and Anja Bisgaard Gaede and her agency SPOTT trends + business (DK).

Stijlinstituut Amsterdam has been selected to lead the concept and creation of this year’s trend book as well as its presentation at the Heimtextil trade fair in January 2020. Its trend researchers looked at current developments in architecture, interior design, fashion and arts and discussed their impact on home and contract textiles. During their research they discovered a large variety of inspirations and projects which, despite their diversity, told a coherent, overarching trend story.

“The Trend Council’s most important task is to listen to the myriad of voices reflecting different trends, hypes and fashions and to channel them accordingly,” explains Olaf Schmidt, Vice President Textiles & Textile Technologies at Messe Frankfurt. “We furthermore aim to provide insights into seasonal trends whilst sharpening the focus on themes likely to shape the future.”

Library of sustainable materials

With this in mind, the Heimtextil Trends 20/21 concept was expanded to contain a materials library presenting innovative, sustainable materials and their specific potential for the industry as well as interior design applications. More concrete examples of current trends in themes, colours, materials, textures and patterns can be found in the Heimtextil trend book (available from Heimtextil in September). They will also be presented at the fair’s Trend Space.

According to Messe Frankfurt, Heimtextil trends have been considered an important guideline for the global textile furnishing industry since 1991. The fair’s overall concept also comprises a service package for manufacturers, users and retailers. In late summer, Messe Frankfurt will invite the industry to take part in a pre-presentation in preparation for the coming season. The designers in charge will use this opportunity to present their new trend book edition, including colour charts and detailed information on different design movements. Exhibitors at Heimtextil will receive this publication in advance to help them plan their product design and collections.