22/10/2020 – Brands must make sustainability efforts clear on clothing labels
GlobalData: Making sustainability efforts clear
Clothing labels need to be clearer when it comes to showing how a product is sustainable. Transparency continues to be a key driver of purchasing decisions.
Hannah Abdulla, GlobalData: Data shows that the majority of consumers would pick a product that has been sustainably produced over one that hasn’t. © GlobalData
Hannah Abdulla, GlobalData: Data shows that the majority of consumers would pick a product that has been sustainably produced over one that hasn’t. © GlobalData