24/02/2016 – Lectra
Lectra: PLM is on trend
Companies such as H&M and Zara can now take a collection from drawing-board to the clothes rail in just two or three weeks. As fast fashion companies, they are offering up to 18 collections a year, in contrast to the traditional fashion houses that are still trying to retain their hold on the market with just two.
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Globalisation and fast fashion are bringing new business models to the fashion industry (Photo: Shutterstock)
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Robin Lemstra is Professional Service Director at Lectra Deutschland and provides implementation support to fashion businesses in the field of product and business development, with a focus on PLM (Photo: Lectra)
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In industries making complex products, PLM has long been a popular tool. Now the fashion and clothing industry is following in their footsteps (Photo: Shutterstock)