Virtual reality


With the Vidya Viewer and AssystCloud, a whole new world of global collaboration opens up. © Assyst

18/05/2022 – Texprocess: Assyst

Texprocess: Assyst

One step ahead with 3D simulation

At this year’s Texprocess, Assyst will be represented with a small communications stand so they can once again meet their costumers in person. By  Sibylle Michel

Nike, H&M, Gucci are already investing heavily in consolidating their brands in this virtual world. © Tiendo

09/05/2022 – Metaverse in fashion

Metaverse in fashion

A new way to connect with consumers?

The word ‘Metaverse’ has been on everyone’s lips since Facebook rebranded itself as Meta and thus positioned itself as a major player in the new virtual ... By  Editorial staff

The start-up’s founding purpose: to counter the increasing returns problem of up to 50% in online clothing retailing with a multitrack approach. © Presize

05/05/2022 – Reality check for virtual dressing

Reality check for virtual dressing

Mega deal: Presize start-up owned by Meta now

April 18, 2022, the Facebook Corporation Meta Platform Inc. announced the 100% takeover of Munich-based startup Presize – an article by Yvonne Heinen-Foudeh. By  Editorial staff

“There will be massive competition for more traditional fashion players who didn’t scale their e-commerce business,” predicted Stanford graduate Leon Szeli in Presize founding year 2019. © Presize

05/05/2022 – Body-scanning software

Body-scanning software

Let’s talk: Interview with Leon Szeli from Presize

Facebook Corporation Meta Platform Inc. announced the takeover of Presize. textile network correspondent Yvonne Heinen-Foudeh met with Presize CEO, Leon ... By  Editorial staff

Authentique will be launched in early 2022 and will become a marketplace for the resale of physical luxury products. © The Ordre Group

13/01/2022 – Marketplaces for the fashion metaverse

Marketplaces for the fashion metaverse

The Ordre Group cooperates with Blocktrust

Fashion technology company The Ordre Group had formed a long-term partnership with leading Non-fungible token (NFT) marketplace developer BlockTrust. By  Editorial staff

The panellists emphasised Berlin’s central role in freedom and innovation. Moderated by Thomas Gnahm, CEO of Wear It Berlin, Antje Hundhausen, Vice President of Brand Experience at Deutsche Telekom, Charlotte Kjellander, Head of Wearable Electronics Group at Holst Centre, and Oliver Lange, Head of H&Mbeyond, joined the discussion. © screenshot wear it

01/02/2021 – FashionTech Summit

FashionTech Summit

H&M: new collaboration with NeXR Technologies SE

NeXR Avatar scans people and creates lifelike avatars that can be animated for virtual reality products... By  Editorial staff