Virtual reality

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Doktorandin Sipontina Croce und Student Lukas Roth (re.) forschen an Folien, die Textilien neue Fähigkeiten verleihen. Smarte Arbeitshandschuhe werden ebenso möglich wie smarte „Uhren“, die virtuelle Berührungen spürbar machen. © Oliver Dietze/Saarland University

 
08/04/2024 – Virtueller Hautkontakt

Virtueller Hautkontakt

Smarte Textilien machen Berührungen spürbar

Das Team der Professoren Stefan Seelecke und Paul Motzki von der Universität des Saarlandes präsentiert auf der Hannover Messe eine innovative Technologie, ... By  Christine Heywood
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Im virtuellen Showroom können Kunden die Kleidung in hunderten Farb- und Stoffvarianten betrachten. © Falke

 
28/02/2023 – Fashion-Vertrieb im Metaverse

Fashion-Vertrieb im Metaverse

Virtueller Showroom der Falke Gruppe

Messen und Präsentationen neuer Kollektionen müssen neu gedacht werden. Die Falke-Gruppe verlagert ihre Produktpräsentationen deshalb ins Metaverse. von Michael Neidhöfer, CEO Zreality GmbH
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With the Vidya Viewer and AssystCloud, a whole new world of global collaboration opens up. © Assyst

 
18/05/2022 – Texprocess: Assyst

Texprocess: Assyst

One step ahead with 3D simulation

At this year’s Texprocess, Assyst will be represented with a small communications stand so they can once again meet their costumers in person. By  Sibylle Michel
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Nike, H&M, Gucci are already investing heavily in consolidating their brands in this virtual world. © Tiendo

 
09/05/2022 – Metaverse in fashion

Metaverse in fashion

A new way to connect with consumers?

The word ‘Metaverse’ has been on everyone’s lips since Facebook rebranded itself as Meta and thus positioned itself as a major player in the new virtual ... By  Editorial staff
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The start-up’s founding purpose: to counter the increasing returns problem of up to 50% in online clothing retailing with a multitrack approach. © Presize

 
05/05/2022 – Reality check for virtual dressing

Reality check for virtual dressing

Mega deal: Presize start-up owned by Meta now

April 18, 2022, the Facebook Corporation Meta Platform Inc. announced the 100% takeover of Munich-based startup Presize – an article by Yvonne Heinen-Foudeh. By  Editorial staff
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“There will be massive competition for more traditional fashion players who didn’t scale their e-commerce business,” predicted Stanford graduate Leon Szeli in Presize founding year 2019. © Presize

 
05/05/2022 – Body-scanning software

Body-scanning software

Let’s talk: Interview with Leon Szeli from Presize

Facebook Corporation Meta Platform Inc. announced the takeover of Presize. textile network correspondent Yvonne Heinen-Foudeh met with Presize CEO, Leon ... By  Editorial staff
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Authentique will be launched in early 2022 and will become a marketplace for the resale of physical luxury products. © The Ordre Group

 
13/01/2022 – Marketplaces for the fashion metaverse

Marketplaces for the fashion metaverse

The Ordre Group cooperates with Blocktrust

Fashion technology company The Ordre Group had formed a long-term partnership with leading Non-fungible token (NFT) marketplace developer BlockTrust. By  Editorial staff