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13/03/2019 – International Woolmark Prize 2019 — auf Deutsch lesen

Edward Crutchley and Colovos win the 2019 International Woolmark Prize

Edward Crutchley and Colovos are the winners of the menswear and womenswear 2019 International Woolmark Prize, presented during London Fashion Week.

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From left: Edward Crutchley, Nicole and Michael Colovos © Woolmark Company/Mitchell Oakley Smith

 
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Menswear and Innovation Award winner: Edward Crutchley © Woolmark Company/Mitchell Oakley Smith

 
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Crutchley was also announced the winner of the Innovation Award, celebrating the most innovative or sustainable approach to systems production, materials, textile design or product design. The award, staged at Lindley Hall was judged by a highly esteemed panel, including Alber Elbaz, Tim Blanks, Laura Brown, Sinead Burke, Gwendoline Christie, Julie Davies, David Fischer, Colette Garnsey, Marc Goehring, Gert Jonkers, Floriane de Saint Pierre and Sara Sozzani Maino along with representatives from the International Woolmark Prize retail partner network.

Alber Elbaz

“There were 12 great designers today from around the world. It was quite wonderful to see designers from places like Korea, China and Sweden, because sometimes in fashion we think everything happens in Paris, so this was a reminder that the world is big and fashion comes from everywhere around the world.”

Menswear and Innovation Award winner: Edward Crutchley

Hailing from the UK, unisex label Edward Crutchley’s work is grounded in an innate understanding and appreciation of artisanal textiles. “I think it speaks volumes that there is a such a clear consensus on the winner of the International Woolmark Prize this year for Menswear and Innovation,” said Tim Blanks. “I don't think there’s ever been a designer like Edward Crutchley in the competition. I find the whole idea of him being a winner and the figurehead of creative innovative use of wool in the fashion industry so exciting. I can’t wait to see what’s going to happen.”

By exploring global cultural references and aspects of material culture, Crutchley’s garments push the boundaries of form, silhouette and surface. Looking outside of traditional cultural signifiers to more sub-cultural references, Crutchley fuses a biker jacket with an 18th Century frock coat, reimagines the grungy tie-die on an American college knit with the help of the head of Kyoto Guild of Shibori Masters and references the cowboy's role within America's identity.

“This win means everything,” says Crutchley. “It has changed my life forever. It's going to change the way I design and approach everything. I'm incredibly flattered.” “All of these references come together in a collection made from 100 percent Merino wool. I have used a wide range of techniques that celebrate the touch of the artisan. My approach to innovation within this collection has been very much focused on artisanal skills and how these can be celebrated and used in a relevant and modern way. Every fabric I have used is exclusive and developed solely for this collection.”

Womenswear winner: Colovos

Husband and wife duo Michael and Nicole Colovos’ winning womenswear collection referenced classic wool sportswear and workwear throughout history yet updated this concept with modern proportions and patterning techniques.

Floriane de Saint Pierre

“Colovos’ work stood out for its quiet evidence. Its pure design aesthetics, genuine functionality and the amazing and innovative use of super-light wool, combined with the founders' attention to sustainability, make them deserve this great award and recognition.” Sourcing innovative wool fabrications with contemporary finishes that evoke the look and feel of denim and silk; comfortable, effortless and trans-seasonal wool fabrics were created. The tailored coats, pants and skirts are made from wool that is completely traceable, washable and colour- and shrink-proof.

“Our goal was to create a luxury, modern collection with a fully sustainable proposition,” explained Michael Colovos. “We are committed to principles of zero waste in manufacturing, so all production waste and end-of-life garments will be recycled to create new fabrics, a process that uses steam, heat and citrus to breakdown the fabric waste and create a new fibre to be spun into fully recyclable yarns.”

Stuart McCullough, The Woolmark Company Managing Director

“The International Woolmark Prize is an award for the future leaders of the industry, an industry that is rapidly changing to meet the demands of a changing consumer, climate and resource availability. The level of talent we saw today from all 12 designers was exceptional. Each and every one pushed the limits of the fibre, of their design and of the manufacturers they worked with.”