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19/02/2025 – Sustainable textile fibres

Kuura: Competitive greenhouse gas emission level

A recent life cycle assessment, conducted by Etteplan and reviewed by the RISE Research Institutes of Sweden, shows that compared to viscose, lyocell, and cotton fibre, large-scale production of Kuura would result in a clearly lower level of greenhouse gas emissions.

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“Metsä Group aims to introduce a new textile fibre product to the market that would be competitive on many different metrics,” says Niklas von Weymarn, CEO of Metsä Spring. © Metsä

 
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Kuura was awarded for the 4th consecutive year with a “Green Shirt” rating, the requirements of which are a risk-free, transparent supply chain, and traceable raw materials. © Metsä

 
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“Metsä Group aims to introduce a new textile fibre product to the market that would be competitive on many different metrics,” says Niklas von Weymarn, CEO of Metsä Spring. © Metsä

 
Metsae.jpg

Kuura is produced from softwood kraft pulp, not from dissolving pulp, which is commonly used as raw material in the production of man-made cellulosic fibres. © Metsä

 
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